Social media optimization

The purpose of this post if to tell you how to market your website through social media optimization. Read the end of my post for my new update on SMO.

Social media optimization is a way of  generating publicity for your site.  Why write an article or a webpage if few people come to it?  Many people send hours slaving on a good article, publish it and move on.   Big mistake. If you want to promote your efforts use social media optimization.

How to do social media optimization

You do not need to spend months researching this subject, I will tell you the most efficient way to do social media optimization.

  • Install firefox
  • Install a firefox add-on called shareaholic.
  • Every high quality article you write submit to the social media sites with shareaholic.

That is it for social media optimization.  Also do not spam these sites.  If you do you will be banned from these Social media sites or your users on Facebook or Twitter will see you as a marketer and remove you from their list.

One of my sites was banned from Google.  I am not sure the reason, I think it was because it was hacked, but it also could have been I built too many artificial links.So be careful to make sure that you and your friends promote only quality well written articles or nothing at all.

You should submit your best works. However, to be part of the community you should not only submit your works but other people’s sites. Why?  Not only good Karma but its the way these social media optimization sites work.  You will get respect if you find quality and lose power if you spam or submit junk.

Conclusion about social media optimization

Do not spend a lot of time researching the theory, rather, be active.  It will generate a lot of traffic, even though not always the best traffic in terms of conversion, social media optimization will yield a nice boast of page views and maybe even a few links.

Update on Social media optimization

I removed all the “follow me on twitter” etc links on my sites or all the “share this” type links.  Why? After about a year of spending time with Social media optimization my traffic did not increase as much as if I spend it on writing content.  Further, the traffic spikes were often one day and not quality.

Therefore, I am not longer a fan of social media.  It is a waste of time, and does not help users, is mildly annoying and often if you hang signs to ‘stumble this’ etc on your site it will give your site too many irrelevant outbound links.

Let other people find your sites and social media it, but I no longer actively promote my sites with social media optimization.

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