One of the most effective ways get your blog going is get a blogging buddy. What is a blogging buddy?

Blogging buddy vs virtual friend

I have friends on the web I communicate with on a regular basis about websites and SEO and blogging.  This is not a blogging buddy. These are virtual friends. They are nice for rapports and an occasional exchange of ideas.

A real buddy is a guy like my friend Erik.  When my wife and daughter are out, he comes over for about 5 hour and we create lots of content.  And I mean a lot.

What do you do with a blogging buddy?

We have a content and creativity jam session. Sometimes we set a goal of 3,000 words a day each. Even sitting next to each other and pushing each other that one extra step is something that is very effective. We get psyched up and try to create up to 3000 words of quality content in one session.  It is almost like a sporting event. While other guys are playing on the Xbox we are getting an adrenaline rush from producing content.

We might take a break and go to a  for a lunch at a greasy spoon restaurant or drink a few quarts of carrot juice, but even then we have out clip boards and are brainstorming ideas.

This is a blogging buddy. If you can find a partner like this it is worth more than any amount of paying someone for SEO consulting or going to a Website workshop or camp. No one will take an interest in your site as much as you. It’s all up to you.

Further, being a blogger is a pretty independent thing. Having a real business partner where you split the profits is not as effective as one person working on their site alone and having a blogging partner to help you. Why? With partnerships there tends to be a diffusion of responsibility. One person never works as hard as the other. This often turns friendships sour..

What about outsourcing? If you are a rich blogger making 100k a year be my guest but if you are making 10k on your blog it is better to do it all yourself. It is better to find a like minded person to team up with to help inspire you towards your goals.

Another advantage of having a blog buddy is if you have ever read about web useability like Steve Krug you will know that having a friend looking at and playing with your site while you are  looking over his shoulder is one of the best ways to improve your website. A real live person looking and critiquing my site.  The I help him with this and he helps me.

This is synergy. A buddy for blogging with is recommended by people like Darren Rowse. If you have a real life person who is serious about making a quality site this is where you can amplify your own energy.

Summary of the positive effects of a blogging partner

  • More content
  • More creative ideas flowing via brainstorming
  • Better website useability via another set if eyes
  • Blogging becomes fun breaks you out of your routine
  • Cross social media
  • Positive energy

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